Current Situation of Printing Industry
Status Quo of China's Printing Industry
According to the data released by the State Administration of Press and Publication, in 2014, there were 105,000 printing enterprises nationwide, employing 3.394 million people, realizing a total printing output value of 1,085.75 billion yuan, total industry assets of 1,176.30 billion yuan, and a total profit of 71.42 billion yuan. The processing trade volume was 86.62 billion yuan.
Status of the global printing market.
"China's Printing Industry Market Prospects and Investment Strategic Planning Analysis Report" shows that the global printing market is divided into three major blocks: the United States, Europe and Asia each account for one-third of the global printing market. The total output value of China's printing industry has jumped to the third place in the world in 2006.
The global printing market is worth $610 billion, with North America accounting for 32%, Europe 32%, Asia 28%, and other regions 8%. However, by 2011, the global printing market will "shift east": North America will account for 28%, Europe will account for 31%, Asia will account for 30%, and other regions will account for 11%. The total output value of the global printing market will reach 720 billion US dollars.
There are two opposite trends in the European printing market: Eastern Europe's printing market will grow by as much as 51% in the next five years, while Western Europe is only 12%.
From the chart of the world's top 12 printing markets from 2006 to 2011, China has replaced Germany and the United Kingdom as the third largest printing market. However, by 2011, India will jump from 12th to 8th. Another significant growth market is Indonesia, with a total print volume of US$10 billion in 2011.
Printing Industry Trends
China's traditional printing industry is developing rapidly but deformed, with low profits, serious information asymmetry, poor communication between sales and purchases, and acquaintances mainly trading. E-books suppress the printing of books and periodicals, the wind of clean government suppresses packaging printing, and digital printing preempts personalized printing. Our traditional printing industry has overcapacity. The national average operating time is only 50%, and the difference between North and South is huge. It is foreseeable that the Internetization of the printing industry and even the Internetization of the manufacturing industry will be a trend! The network channel is more convenient and convenient, saves resources, protects the environment, and saves manpower. For this, the traditional printing industry also needs to change as soon as possible.